It’s fair to say that everyone with a blog or website should be incorporating images into their posts; articles with images get 94% more views than those without. Images help capture reader attention, add context, and encourage comments and engagement, often because they are better at triggering emotional responses than text alone.
One thing you need to keep in mind, though, is that not all online graphics are free, just because they are online. Here are three important facts to keep in mind concerning the use of copyright free images.
1. There Can be Real Consequences
So you found an image by Googling. You copy/pasted it to your blog, and attributed it to the source. Everything good? If the image isn’t specifically available for you to use, there are several things that can happen. First, the artist can sue you for copyright infringement. They will probably contact you for a DMCA (Digital Millennium Copyright Act) takedown, which means that you will need to remov
“Why would I want free images for my blog? If my blog is all about my writing and sharing my opinions, won’t free images for my blog just detract from the story and the purpose? And besides, all of the free images for my blog must be pretty bad if they are for free, right? The bad quality will just reflect poorly upon my blog. That settles it. I am not going to bother with any of those royalty free online graphics and keep my blog just the way it is.”
And that is how blogs stay unread. By not realizing how people react to blogs, and the internet in general, you are only hurting yourself, and dooming your internet presence to a lifetime of lurking in the shadows and anonymity. Sure, you want to get your personality and point across by having it come out in your writing, but you also have to realize the strengths and weaknesses of your audience.
Humans are visual creatures. We retain up to 65% of the information that we see, far more than by reading. Every first impression that we make